Tag Archives: seminars

Marketing Your Book

It’s been a lot of work, but you now have your book in hand and you’re ready to start using it as a marketing tool. To more effectively get your message across to existing and potential clients, spend some time developing a cohesive marketing campaign focusing on three things: Continue reading

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Why Do Seminars?

I’m sure you know of advisors who have built their businesses from the ground by doing client seminars. Of course, you’ve probably also heard of advisors who have held a few seminars with poor results and have sworn off of them forever. Wherever you may fall in this equation, you need to know that when planned correctly, seminars can be one of the most effective ways of promoting your services to prospects. Continue reading

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The Big V …

VALUE! It’s what everything we do is based on. Relationships are judged by the value they add to our lives. We’re judged by the “true” value we provide to our customers! We judge our customers on the value they provide to us –both monetary and relationship based. Continue reading

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AUTHORS: Ten Powerful Tips for Marketing Your Book

If you’ve taken the time to write a book, make sure you take the time to get full benefit of your efforts. Here are some powerful marketing tips to help you reap the rewards of your efforts. Continue reading

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Seminar Sizzle: Reaching the Affluent Market

By Sydney LeBlanc and Lyn Fisher These days, it seems everyone is clamoring for the high-net-worth account. But capturing and retaining assets from this highly sought-after audience is becoming more difficult. As competition for their business climbs, it becomes more … Continue reading

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